Discover
Sourcing
A few things we can stand behind, instead of a page of green language.
We would rather tell you a few things we can stand behind than a page of green language. Here is what we actually know about where this range comes from.
Farmed, not taken from the wild
The caviar extract is made from non-fertilised roe of Acipenser baerii, the Siberian sturgeon, farmed in the Aquitaine region of France under controlled standards.
This is the part that matters. Wild sturgeon are among the most threatened groups of species on earth, and every one of them is covered by CITES trade controls. A caviar product that draws on aquaculture rather than wild stocks is not taking from those populations.
Made where it is formulated
The formulas are developed and produced in Switzerland, in the laboratory that owns them. The extract travels from France to Switzerland and the finished product travels from Switzerland to Sharjah. It is not a long supply chain, and it is not a secret one.
Four products instead of forty
The least glamorous sustainability measure in skincare is a small range that gets used up. Four products, each lasting about two months, produce a fraction of the packaging of a seven-step routine bought on impulse and abandoned by the second week.
It is also why we would rather talk you out of a product than sell you one that is wrong for your skin. A bottle that sits unopened in a drawer helped nobody.
Delivery
Orders ship from Sharjah with Aramex, inside the UAE. Nothing is flown in per order.
What we are not claiming
We are not calling this range organic, carbon-neutral, or plastic-free, because it is none of those things and we are not going to pretend otherwise. If something changes, whether packaging, refills or a certification we actually hold, it will appear on this page with a date next to it.
If you want to ask about any of this, message us on WhatsApp at +971 56 145 2526.
The Discover pages
The story
Twenty years in Switzerland, and what the awards actually mean.
The philosophy
Why four products and not forty.
Our caviar
Where it comes from, and why it is in a skincare bottle at all.
Ingredients
Every active, in plain language.
The ritual
Four steps, four minutes, morning and evening.
